Symphony orchestra puts audience first
Related Programs
Professional Arts Organizations Program
As the Saskatoon Symphony Orchestra (SSO) approaches its 100th year, the organization is embracing change and looking ahead to the future.
Its 10-year strategic plan, Opus 100, is all about preparing and adapting to a changing cultural landscape. As part of its effort, the SSO is reimagining what it means to be an orchestra and redefining its role as a catalyst for music appreciation in the community, with the goal of building long-term sustainability.
"The change in ... attracting people in different ways came when we stopped thinking about our concerts as purely the musical experiences we had before."- Mark Turner
Watch the video story online to learn what motivated the SSO’s new strategies and tactics, and how the organization is preparing for future changes.
The SSO is supported by the Professional Arts Organizations Program (PAOP), delivered by SK Arts. Through the partnership between SK Arts and SaskCulture, and funding from Sask Lotteries, PAOP funding streams reach more professional arts organizations throughout the province, including the SSO.